What brands are involved with the (RED) campaign?
The brands currently involved in (RED) are:
American Express
Converse
Gap
Emporio Armani
Motorola
Apple
Hallmark
Dell
Microsoft
The brands currently involved in (RED) are:
American Express
Converse
Gap
Emporio Armani
Motorola
Apple
Hallmark
Dell
Microsoft
(RED) Facts
1. Since its launch in March 2006, (RED) has contributed more than $57 million to the Global Fund. This is more than 10 times the amount that businesses have contributed to the Global Fund since it was founded in 2002.
2. Created in 2002, the Global Fund has committed over $10 billion to life saving programs in 136 countries and accounts for a quarter of the world’s funding for AIDS programs in the developing world.
1. Since its launch in March 2006, (RED) has contributed more than $57 million to the Global Fund. This is more than 10 times the amount that businesses have contributed to the Global Fund since it was founded in 2002.
2. Created in 2002, the Global Fund has committed over $10 billion to life saving programs in 136 countries and accounts for a quarter of the world’s funding for AIDS programs in the developing world.
How do I donate to the (RED) campaign?
(RED) is not a charity, and we do not accept donations. If you would like to donate money directly to the Global Fund, you can do so through their website at www.theglobalfund.org/en/donate. Remember to check "AIDS in Africa, inspired by (RED)" in order to designate your funds toward fighting AIDS in Africa.
(RED) is not a charity, and we do not accept donations. If you would like to donate money directly to the Global Fund, you can do so through their website at www.theglobalfund.org/en/donate. Remember to check "AIDS in Africa, inspired by (RED)" in order to designate your funds toward fighting AIDS in Africa.
If you buy a (RED) product or sign up for a (RED) service, at no cost to you, a (RED) company will give some of it's profits to buy and distribute anti-retroviral medicine to our brothers and sisters dying of aids in Africa.
We believe that when consumers are offered this choice, they will choose (RED). And when they choose (RED) over non-(RED), then more brands will choose to become (RED) because it will make good business sense to do so, and more lives will be saved.
We believe that when consumers are offered this choice, they will choose (RED). And when they choose (RED) over non-(RED), then more brands will choose to become (RED) because it will make good business sense to do so, and more lives will be saved.
(RED) is not a charity. It is simply a business model. You buy (RED) stuff, we get the money, buy the pills and distribute them. They take the pills, stay alive and continue to take care of their families and contribute socially and economically in their communities.
If they don't take the pills, they die. we don't want them to die. We want to give them the pills. And we can. And you can. And it's easy.
All you have to do is upgrade your choice.
If they don't take the pills, they die. we don't want them to die. We want to give them the pills. And we can. And you can. And it's easy.
All you have to do is upgrade your choice.
The (RED) Manifesto
As first world consumers, we have tremendous power. What we collectively choose to buy, or not to buy. We can change the course of life and history on this planet.
(RED) is that simple an idea, and that powerful. Now, you have a choice. There are (RED) credit cards, (RED) phones, (RED) shoes, (RED) fashion brands. And no, this does not mean then are all red in colour, although some are..
As first world consumers, we have tremendous power. What we collectively choose to buy, or not to buy. We can change the course of life and history on this planet.
(RED) is that simple an idea, and that powerful. Now, you have a choice. There are (RED) credit cards, (RED) phones, (RED) shoes, (RED) fashion brands. And no, this does not mean then are all red in colour, although some are..
(RED) joinred.com
Created on Feb 10, 2008
211 users in group
www.joinRED.com - A campaign founded by Bono (U2 frontman) and Bobby Shriver (Chairman of DATA) to help combat the threat of HIV AIDS in Africa.
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